While the European and USA markets to the north are of obvious and necessary interest to our technology industries, our manufacturing industries would do well to view the trends within the retail sector.
Our retailers are entering the African markets to the north, and finding it lucrative. As South Africans, we have an edge on the bulk of our African bretheren from the point of view of skills and experience in retail and manufacturing.
In respect of overseas competitors, we also have the advantage of shorter distances and hopefully lower costs as a result.
So let us attempt to build a series of lucrative markets in Africa for our manufacturers. They need to study these markets and see what the opportunities are. Global players are seeng the market opportunities in Africa so why not us?
Hopefully the new minister at the DTI, who apparently supports this view in general, will raise the profile of these opportunities and provide the funding and support to help SMEs enter these markets, and perhaps even to develop new industries to service these markets.
Heres hoping.
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